Item# Name Size & Form Brand Price Retail Actions
Item# 2227322273 DHA 250
by Now FoodsNow Foods $10.05 (retail $19.99)$19.99 Wishlist
DHA 250

Supplement Facts

Serving Size: 2 Softgels

Calories - 10 Calories from fat - 10

Amount per
% Daily*

Total Fat




   Polyunsaturated Fat




Vitamin E (as Mixed Tocopherols)




Fish Oil Concentrate




   Omega-3 Fatty Acids




      Docosahexaenoic Acid (DHA)




      Eicosapentaenoic Acid (EPA)




*Percent Daily Values are based on the 2000 Calorie Diet. Your daily values may be higher or lower depending on your calorie needs.
**Daily value not established.


Suggested Use: As a dietary supplement, take two softgels 1 to 3 times daily with meals.Free of: sugar, salt, starch, yeast, wheat, gluten, corn, milk, egg or preservatives.

Ingredients: Gelatin, Glycerin and Water.

Note: The Natural Fish Oil Concentrate used in this softgel is manufactured under strict quality control standards. It is screened for the absence of potentially harmful levels of contaminants (i.e. mercury, heavy metals, PCB's dioxins, and other contaminants).

This fish Oil Concentrate is primarily derived from sardines, anchovies and mackerel.

The Natural Fish Oil Concentrate used in NOW's DHA-250 is manufactured under strict quality control standards. It is screened for the absence of potentially harmful levels of contaminants (i.e. mercury, heavy metals, PCB's, dioxins, and other contaminants). The Fish Oil Concentrate is primarily derived from sardines, anchovies and mackeral.


Now Foods is NNFA GMP certified (learn more) and their highly respected quality control team is lead by Mike Lelah, Ph.D.

Omega-3 FAQ's


What is Omega-3 and what is it good for?

Omega 3 is an essential fatty acid (EFA, also known as a polyunsaturated fatty acid (PUFA)) that is derived from both animal and plant sources, although Omega-3 from fish oil is the most common supplemental form. Fatty acids are the basis of fats and oils, and, despite popular belief, are necessary for overall health. These fatty acids are termed “essential” because your body cannot manufacture them by itself. EFA’s must come from food or supplemental sources. They are also essential because they are a component of every living cell in the body, and are necessary for rebuilding existing cells and the production of new cells.


Plant sources such as Flax Oil contain the parent Omega-3 fatty acid called Alpha-linolenic acid that the human body normally converts to the longer chain EPA/DHA fatty acids for prostaglandin formation and other cellular needs. Fish Oil contains the desired Omega-3 fatty acids in their long chain EPA and DHA forms thereby offering us the health benefits of these PG3 prostaglandin precursors while saving our body the enzymatic steps necessary to process the Alpha-linolenic acid into the more biologically active forms.


Is your New Omega 3 Fish Oil softgel pharmaceutical grade?

There is a lot of confusion caused by aggressive supplement distributors who claim to have a pharmaceutical grade Omega 3 Fish Oil today. The fact of the matter is that to date there is NO official USP (United States Pharmacopeia) monograph that defines the specifications necessary to qualify Omega 3 Fish oils as pharmaceutical grade here in the USA. However, there is a voluntary CRN (Council for Responsible Nutrition) monograph that is being utilized to define the specifications necessary to qualify a pure Omega 3 EPA/DHA product. The CRN Voluntary Monograph has been submitted to USP for review and publication consideration. Most experts in the Natural Foods industry agree that the CRN monograph is the best document available and that it will most likely be used as the basis for an official USP Monograph in the near future.


The New Omega 3 Enteric coated Fish oil softgels meet all the criteria set forth in the CRN Monograph.


Are the Omega 3 Fish Oils tested for EPA/DHA and Cholesterol; as well as Peroxide Value, Mercury, PCBs, Dioxins, and other contaminants?

Yes. 3rd party laboratories test our Omega 3 Fish Oil for all the active constituents and contaminants mentioned and more. Our Omega 3 Fish Oil meets and in most cases tests well below the contaminant levels found safe and acceptable by California’s stringent Environmental Statute Proposition 65 and the CRN Monograph.


The following are typical values found in our New Omega 3 Fish Oil:
Lead ………….. < 0.1mg/kg
Mercury………. <0.1mg/kg
Cadmium…….. <0.1mg/kg
Arsenic……….. <0.1mg/kg
PCDDs/PCDFs. Max 2pg/kg
PCBs………….. <0.09mg/kg
Peroxide Value.. Max 4meq/kg
Anisidine Value. Max 20
TOTOX……….. Max 26
EPA C20:5n3…. NLT 18% w/w as triglycerides
DHA C22:6n3… NLT 12% w/w as triglycerides
Cholesterol…… <.1%


Why is your Omega 3 Fish Oil Molecularly Distilled?

The Omega 3 Fish Oil manufactured for this New Enteric Coated softgel is processed in Norway utilizing high vacuum Molecular Distillation. This manufacturing technique guarantees the production of high purity EPA/DHA triglyceride Omega-3 Fish Oils while minimizing the presence of all the impurities listed above.


What fish are used for producing the Omega 3 Fish Oil?

Sardines, Anchovies and Mackerel are used in the production of our New Omega 3 Fish Oil softgel.


What does Enteric coated mean?

The special Enteric coated softgels used to deliver this new higher quality Omega 3 Fish Oil is designed to inhibit the gastric juices from dissolving the softgel prior to clearing the stomach. This is a welcomed special feature that allows those with repeat problems to enjoy the benefits of Omega 3 Fish Oil supplementation without the undesirable experience of having the fish oil taste creep up their throat. The digestive enzymes and higher pH in the duodenum will cause the enteric-coated softgel to disintegrate releasing the precious Omega 3 fish oil for emulsification and digestion.


NOW Foods NEW Omega 3 Fish oil softgel was designed in response to the increasing demand by our valued customers for the highest quality EPA/DHA product with value pricing. You wanted a Molecularly distilled Omega 3 Fish oil that is Cholesterol Free, CRN Monograph compliant, Enteric Coated to prevent reflux problems with guaranteed amounts of EPA and DHA fatty acids in their naturally occurring triglyceride form. We listened and NOW we delivered.


Are your Fish Oil products high in Vitamin A?

Omega-3 fish oils are made from the whole body of fish such as sardines, anchovies, and mackerel, rather than from fish liver oil. Fish Liver Oils such as Cod Liver Oil will usually contain some Vitamin A & D. Furthermore, the Omega-3 fish oils undergo purification processes that further limit the content of these vitamins. Fish Oils contain negligible amounts of Vitamin A and D.

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*Statements on this site have not been evaluated by the Food and Drug Administration. Products on this site are not intended to diagnose, treat, cure, or prevent any disease.

Prices are subject to change at anytime and without notice. The majority of the product information has been reprinted from the manufacturer.